Ascend APAC - Agenda March 5th

8:45AM: Registration is open!

Registration opens at 8:45 am at Taronga Zoo. Welcome!

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9:30AM: Welcome to Ascend!

Our moderator, Natalia Gamarra, Regional Director, Episerver APAC, greets everyone welcome and will kick off the day. 

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9:35AM: Keynote: Customer Centricity in the Digital Experience Age

Speaker: Alex Atzberger, CEO, Episerver. 

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10:05AM: Episerver Roadmap 2020

Speaker: Jacob Khan, VP Solution Architecture, Episerver. 

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10:35AM: Partnership retrospective: using common pitfalls to future-proof your next project

Speakers: Nicola Ayan, EMVP/Solution Architect, Michelle Tran, Head of Design Strategy & Paul Tannock, Head of APAC, Niteco. 

11:05AM: Morning Coffee Break

Refresh with a beverage and snack whilst you meet our sponsors and mingle in the Exhibition area. 

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11:35AM: Laser Clinics Australia's (LCA) real-life digital transformation journey

Since opening the doors of the first Laser Clinic in 2008, the LCA brand has carved a unique niche in the cosmetic treatment industry, helping people of all ages amplify whatever it is about themselves that makes them feel good. To ensure continued success & growth LCA recognised that they needed to transform their customer experience through digital and so embarked on a journey with Empired to deliver on LCA's vision for the future.

Louise and Kevin will talk you through the LCA story in detail, sharing their experiences of the end to end journey and the keys to their success, plus of course learnings and insights for those wanting to also start on their transformation journey.


Louise Chamberlain, General Manager Marketing, Laser Clinics Global & Kevin Miller, Head of Digital & Experience Design, Empired.

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12:05PM: Keynote: Content is the currency of Human Connection

Speaker: Deane Barker, Sr. Director Product Strategy, Episerver. 

12:55PM: Lunch

Join us for lunch and mingle with our sponsors. 

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2:00PM: The Episerver Customer Journey - From A to B

Speakers: Joey Moore, Sr. Director Product & Evan Palmer, Solution Architect, Episerver. 

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2:45PM: Digital Transformation: Our Journey, Not Our Destination

St John has been saving lives for over 130 years in communities all over New Zealand, but as one of New Zealand's largest not-for-profits, its ability to respond to its customers’ changing digital behaviours and expectations hasn’t kept up with the organisation’s critical, life-saving work. Adi Wickramaratne, Digital Manager at St John New Zealand, will be talking about their transformation journey to date, and how they're engaging with donors, customers, patients and colleagues in an increasingly challenging digital environment.

Speaker: Adi Wickramaratne, Digital Manager, St John New Zealand. 

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3:15PM: A sneak-peek at Content Recs & Content Intelligence

Speakers: Joey Moore, Sr. Director Product & Jacob Khan, VP Solution Architecture, Episerver. 

3:45PM: Afternoon Coffee Break

Refresh with a beverage and snack whilst you meet our sponsors and mingle in the Exhibition area. 

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4:15PM: Keynote Speaker: Anthony Laye - Mind Power, People Power

The right mindset, and the ability to connect with people is the answer to hearing YES more often, in all areas.

In a world that is constantly distracting us and fighting for our attention, being a better leader, influencer and communicator requires a unique edge. 

Anthony's mission is to inspire that in you by demonstrating the importance of becoming a conscious communicator.

Using his talents as a mentalist, he will reveal powerful business communication and influence tools to help you develop more cohesive teams, improve customer experience and sharpen your sales speak.

5:15PM: Mingle, Dinner & Awards

Mingle on the terrace with views over Sydney Harbour and the Opera House.

Dinner will be served inside and will conclude with announcing the winners in Episerver Web & Partner Awards.

You can expect a surprise guest as well...